IIDA PRODUCT RUNWAY 2017

About

About Product Runway

 

Product Runway is an avant-garde couture fashion design competition with a twist. IIDA Houston City Center’s Product Runway, influenced by the concept of the hit realty TV show Project Runway, is one of a handful of fashion shows of its kind in the country. Product Runway puts teams of interior design and architecture professionals and interior design students in a fashion design competition by creating handmade garments out of standard architectural finish materials such as glass, tile, carpet and wood. Product Runway promises to showcase eye-popping creations during a runway performance by each team on nearly 150 feet of runway at Revention Music Center!

 
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This Year's Rules

 

This year marks Product Runway’s tenth anniversary, so it is only fitting that we model it after the ultimate fashion event of the year. The annual Met Gala celebrates the theme of that year’s Costume Institute exhibition at the Metropolitan Museum of Art and showcases the most exquisite of garments. Each IIDA Product Runway design team will be assigned one of these Met Gala themes from years past.  The challenge is work with industry manufacturers and representatives to create their garments using special materials -  everything from upholstery, to ceramic tile, to furniture parts and pieces.

Final designs are modeled by a member of the design team at a spectacular runway show. The fashions will be judged on their design, craftsmanship, construction, and relevance to their assigned theme.

To see the Met Gala themes chosen for the show, see our 2018 team page... coming soon

 

PRODUCT RUNWAY IN THE PRESS

 

“5 fashion events to check out this week”
Chron.com-Shop Girl

“Houston’s 4th Annual Product Runway Competition Makes Models and Fashion Designers Out of Interior Designers”
Houston Press

Product Runway 2012 – “Traveling Trends”
METROVELVET

Product Runway 2012: A view from the VIP
Houston Fashion Week

Product Runway 2012
architangent

Product Runway 2011 REMIX
MetroVelvet

Product Runway 2011 REMIX Promo
YouTube

Catwalk Call
Houston Magazine